M.Sc. INTERNATIONAL BUSINESS INTERNATIONAL intentness ANALYSIS - baleful 22 jumpstart SEMESTER MAY 2001 ANALYSIS OF THE EUROPEAN leash TURBINE INDUSTRY AUTHORS GennanSenosiain Stephen Whittle HannuLamp JonasLautrup instill PETERLOTZ ADVISOR NIELS PETERJENSEN 001 ... j Wind Turbine Indus world(prenominal) Indus . ~c TABLE OF CONTENTS EXECUTIVE succinct 1.1 of meaning QUESTION , 6 9 1. INTRODUCTION 1.1,1 1.2 1.3 HYPOTHESIS DELIr\1IT A TION METHODOLOGY 9 10 11 1.3.1DATA 1.3.2THEORY USED 1.3.2.1THE manner CONDUCTPERFORMANCE PARADIGM 1.3.2.2PORTERS FIVE FORCES 1.3.2.3OTHERTHEORIES AND FRAMEWORKS 2. DEFINITION OF THE INDUSTRY 2.1. THEORETICAL raillery 2.2. THE SECTOR 2.3. THE INDUSTRY 2.3.1PRODUCTS 2.3.1.1PRODUCTCHARACTERISTICS 2.3.1.2OCCASION FOR USE 2.3.2SUBSTrruT efficacy 2.4 MAIN MARKETS 2.5 uncomplete CONCLUSION 3. COMPANY DESCRIPTI ONS 3.1 SIGNIFICANT COMPETITORS 4. strategical MAPPING 12 12 13 14 16 17 17 19 20 20 20 21 21 22 22 23 23 26 IB 22 Ma Wind TurbineIndus International Indus s 5. staple fibre 5.1.1 CONDITIONS .. ............ ... . 29 applied science 29 30 30 31 32 32 5.1.1.1Principle oj operation 5.1.1.2Themodernwind turbine 5.1.1.3 FUTURETECHNOLOGYMOVES.......... 5.1.4 PRODUCT 5.1.4.1 Learning DURABILITY carouse .....,..,...,...,.., ,..,., 5.2 SUPPLY locating SUBSTITUTABILITY 5.3 DEMAND SIDE BASIC CONDITIONS 32 32 32 33 5.3.1 PRICE pushover 5.2.2 SUBSTITUTES 5.3 SUMMARY OF BASIC CONDITIONS 34 6.1PUBLIC constitution 6.1.1GLOBAL POLICIESON CLIMATE switch over , 35 37 38 40 44 47 49 50 52 57 6.1.2 capacity policy AND ONGOING DEREGULATION OF THE ELECTRICITY MARKET OF nIE EU 6.1.3 abide WIND POWER TO AND OTHERRENEWABLES THE EU IN 6.1.4SUPPORT SCHEMESTO WIND ENERGY BY EU MEMBER COUNTRIES 6.1.5IMPACT OF GOVERNMENT POLICY ON THE INDUSTRY STRUCTURE 6.2 SUMMARY OF PUBLIC POLICY 7.1 MARKET...If y ou penury to get a full essay, order it on ! our website: OrderCustomPaper.com
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